Friday, February 27, 2009

LEGO donates toys to Sdrerot pre-schools


Danish Ambassador to Israel, Liselotte Plesner was present at a ceremony in Sderot, Israel giving LEGO toys to the pre-schools in the missile stricken town.

Denmark's ambassador to Israel, Liselotte Plesner, visited Sderot on Tuesday to take part in a celebration – held in a fortified pre-school – to honor a generous contribution by the LEGO group to WIZO (Women's International Zionist Organization) pre-schools.


The LEGO group contributed two large containers holding a thousand boxes of 'duplos' – large-sized Lego blocks. The Danish toys will be distributed among 170 WIZO pre-schools across Israel and particularly to the 35 pre-schools located in southern communities, where residents are still suffering from rocket-fire.

The Danish ambassador surprised participants by delivering a speech to the children and pre-school employees in Hebrew. In her speech, she referred to the trauma to children in the rocket-plagued region, saying "the children who live under the threat of Qassams need to be able to escape to a world of magic and creativity – something that can be done with Legos."

Danish ambassador surprised participants by delivering a speech to the children and pre-school employees in Hebrew. In her speech, she referred to the trauma to children in the rocket-plagued region, saying "the children who live under the threat of Qassams need to be able to escape to a world of magic and creativity – something that can be done with Legos."


That's a nice touch, if I may say so. Definitely not something ARLA would have done.
Read more here.